Brand assets

Use the official identity files.

Download approved Macro Evidence marks and lockups, preserve their geometry, and use them in ways that do not create confusion about official status, affiliation, or endorsement.

Standalone mark

Macro Evidence mark

Use the standalone mark when the surrounding context already identifies Macro Evidence. Use the supplied files rather than redrawing or reconstructing the artwork.

Macro Evidence standalone mark in white

White reverse

For the primary #245B8A field or other approved dark fields.

Macro Evidence standalone primary mark

Primary

For light or white fields.

Macro Evidence standalone black mark

Black

For single-color or monochrome reproduction on light or white fields.

Organization lockup

Macro Evidence

Use the horizontal lockup when a surface needs to identify the organization without relying on nearby text. The supplied lockup files already include the approved outer clearspace.

Macro Evidence horizontal white reverse lockup

White reverse

For the primary #245B8A field or other approved dark fields. Minimum rendered width: 160px.

Macro Evidence horizontal primary lockup

Primary

For light or white fields. Minimum rendered width: 160px.

Macro Evidence horizontal black lockup

Black

For single-color or monochrome reproduction on light or white fields. Minimum rendered width: 160px.

Use with care

Open work does not mean open identity.

Repository licenses and trademark identity are separate. Downloading an asset does not create endorsement, affiliation, or permission to use Macro Evidence's identity as the primary identity of another project or organization.

  • Preserve the supplied geometry, proportions, and clearspace.
  • Do not rotate, distort, arbitrarily recolor, or add gradients, shadows, or multicolor treatments.
  • Below the horizontal lockup's 160px minimum, use the standalone mark rather than compressing the signature.
  • Use distinct naming and visual identity for forks and derivative projects.